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What is Hiker?

Hiker is a mobile app that helps both beginner and experienced hikers plan and navigate their outdoor adventures with ease.
By combining a clear topographic map with simple route planning tools, the app aims to create a hiking experience that’s safeintuitive, and enjoyable.

This project was created as part of my graphic design studies at Studio 6B

the problem is,

Hiking can be rough.

Hikers, especially beginners, need an easy and reliable way to plan and navigate their routes without feeling lost, frustrated, or dependent on professional gear.

Reaserch

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Trip Planning

Many users struggle to plan their hikes .

They want a single, simple tool that gathers all essential details.

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Navigate the Hike

Users often feel lost or unsure while hiking. Most existing apps are described as “too complicated״.

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Sense of Security

Hikers, especially beginners, need a clear, simple, and reliable tool that helps them plan, navigate, and feel safe throughout their hike.

User Persona

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Ayelet Davidovich

age: 25

Occupation: babysitter.

Education: B.A student, psychology.

Status: single, in a relationship.

environmental

orientation

community

minded

technophobic

Goals

  • Get out from the city, relaxing at the wilds

  • Feel more confident in the field (outdoors)

  • Feel part of a community

About

Born and raised in Ein Ayala near Haifa. Served as an Education NCO, then traveled in the Far East. After returning, worked at a kindergarten, discovered an interest in therapy, and chose to study Psychology in Tel Aviv. Lives in Kerem HaTeimanim, works as a babysitter, spends time with childhood and university friends, practices yoga, aims for an ecological lifestyle, and is curious about anthroposophy.

Frustrations

  • Lacks confidence in the field

  • Can’t find reliable, first-hand information

  • Needs help narrowing options and choosing a hike

MoodBoard

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Design System

coloring

Earth brown

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The forest group

#7ab266

#42722e

#355328

#56473b

The desert group

#efdfca

#e2c194

#d3a15e

#d28459

Sky

Ocean

#b7d4ea

#3c9997

Graphic Elements

Icons inspired by Israel’s unique landscapes

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Eilat Mountains

Negev Desert

Arava Valley

Judean Desert

Jerusalem Hills

Shfela Lowlands

Carmel Ridge

Galilee

Golan Heights

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Visitor Center

Cave

Archeological Site

Viewpoint

Forest

Water Source

Key points of interest for hikers, shown through simple icons

Tipography

Rubik (Hebrew)

אבגדהוזחטיכלמםנןסעפצץקרשת
1234567890!@#$%^,.

The Rubik typeface was chosen for its geometric shapes, rounded edges, and clean, modern look.
It creates a friendly and approachable tone while maintaining excellent readability, essential for a navigation app used outdoors.

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The final screens of Hiker bring the concept to life with a clear topographic map, intuitive route planning, and a focused interface that guides users naturally in real time.

This project taught me how to create a consistent design system, connect visual identity with user experience, and make clear design decisions based on real user needs. It helped me grow as both a designer and a storytelle

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